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Emerging Dynamics of Indian Tourism and Hospitality: Transformation and Innovation

Emerging Dynamics of Indian Tourism and Hospitality: Transformation and Innovation

Edited by U N Shukla and Sharad Kumar Kulshreshtha
1075 1295 (17% off)
ISBN 13
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9789383419760
Year
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2019
The book insights into the various issues, aspects, potentials, prospects and challenges of tourism and hospitality sector in India in the age of technological transformation and innovations. It highlights the various cutting edge emerging concepts, practices, policies, marketing strategies of tourism, hospitality and aviation industry in India. The book explores new innovations and key practices in the Indian tourism and hospitality industry. It creates a knowledge base for the students, academicians, researchers and industry practitioners by analyzing the real research gaps and latest developments, trends, and research in the Indian tourism sector. The book also discusses recent initiatives taken by the Government of India to boost this particular sector. The book covers a very important part of syllabus of higher education programmes in tourism like MBA (Travel Tourism), MTTM, MTM (IGNOU), MTA, BTS, BTA.